{"id":17286,"date":"2025-12-23T21:54:24","date_gmt":"2025-12-23T21:54:24","guid":{"rendered":"https:\/\/www.simtrade.fr\/blog_simtrade\/?p=17286"},"modified":"2025-12-23T22:01:34","modified_gmt":"2025-12-23T22:01:34","slug":"how-to-approach-stock-pitch","status":"publish","type":"post","link":"https:\/\/www.simtrade.fr\/blog_simtrade\/how-to-approach-stock-pitch\/","title":{"rendered":"How to approach a stock pitch"},"content":{"rendered":"\n<a href=\"https:\/\/www.linkedin.com\/in\/danielwoosuklee\/\" target=\"_blank\"><img decoding=\"async\" style=\"padding: 5px\" title=\"\" src=\"https:\/\/www.simtrade.fr\/blog_simtrade\/wp-content\/uploads\/2025\/12\/img_SimTrade_Photo1_Daniel_Lee.png\" alt=\"Daniel LEE\" width=\"133\" align=\"right\" \/><\/a>\n\n<p>In this article, <a href=\"https:\/\/www.linkedin.com\/in\/danielwoosuklee\/\" target=\"_blank\"> Daniel LEE<\/a> (ESSEC Business School, Global Bachelor in Business Administration (GBBA) \u2013 2023-2027) explains how to approach a stock pitch.<\/p>\n\n\n<h2>Introduction<\/h2>\n\n<p>Are you preparing for an interview for investment banking? Hedge fund? Or just participating in a finance competition? Learning how to realize a stock pitch is one of the most useful skills you can develop early in your career.<\/p>\n\n<p>A stock pitch combines fundamental analysis, strategy, valuation skills and even communication. The goal of this article is to break down the process of a stock pitch that anyone can apply.<\/p>\n\n\n<h2>What is a stock pitch?<\/h2>\n\n<p>A stock pitch is a recommendation (Buy, Hold or Sell) on a stock supported by:<\/p>\n\n<ul>\n<li>A lot of research on the company and the industry to better understand the context<\/li>\n<li>Financial analysis and valuation<\/li>\n<li>Investment logic<\/li>\n<\/ul>\n\n<p>A stock pitch is structured almost every time the same way.<\/p>\n\n<h3>1. Business Overview<\/h3>\n\n<p>Here the goal is to understand the company and some of the key questions are: What is the business model? What are the revenue drivers? Is the company competitive? <\/p>\n\n\n<h3>2. Industry Overview<\/h3>\n\n<p>In order to put a context into the company, you will have to study key metrics like market size &#038; growth; competitive landscape; barriers to entry and industry trends<p>\n\n\n<h3>3.\tInvestment Thesis <\/h3>\n\n<p>Investment thesis (generally 3) are the reasons why an investor should follow your recommendation? The thesis must be backed up by evidence and specific points. Just saying \u201cthe company is a leading player in the industry\u201d doesn\u2019t work. A strong investment thesis should be based on management guidance and analyst\u2019s consensus. For ex: \u201cThe company plans to deleverage by x billion $\u201d<\/p>\n\n\n<h3>4. Valuation <\/h3>\n\n<p>Valuation is probably the most difficult and the core of the pitch. It is here that you must justify that the stock is undervalued\/overvalued. Usually (because exceptions exist depending on the industry or the company and you have to pay attention to that!) you use a relative valuation and an intrinsic valuation.<\/p>\n\n<p>Relative valuation is comparing your company to its competitors to have a better idea of the multiples implied in the industry. Most used metrics are EV\/EBITDA; P\/E or EV\/EBIT. Again, some metrics could change depending on the company or industry it is really important to understand that 2 pitches won\u2019t be the same.  The choice of the comps is also very important, and every company should be justified based on specific criteria. For example, a company that makes apple, you won\u2019t compare it to a company that produces oil.<\/p>\n\n<p>The intrinsic valuation is the Discounted Cash Flow which forecasts the company\u2019s performance over the next 5 years. You typically forecast revenue growth, margins or working capital needs. The DCF is highly sensitive to the assumptions you made so it is very important to do the research work before starting the valuation. In order to consider some errors or unexpected events usually people do sensitivity analysis to Perpetual Growth Rate and WACC but also a Bull &#038; Bear analysis. These analyses show that your pitch is robust and not based on unrealistic assumptions.<\/p>\n\n<p>Finally, with all these elements you arrive at a final price. For example, with a 50-50 weight between the trading comps (25$) and DCF (30$) > (25+30)\/2 = 27.5$ will be your final share price.<\/p>\n\n\n<h3>5. Risks &#038; Catalysts <\/h3>\n\n<p>This last part is here to balance between optimism and realistic downside scenarios. Considering these elements is very important. A good stock pitch is not buying recommendation with a 100% upside, a good stock pitch is an objective view on a stock including business risks.<\/p>\n\n\n<h2>What I learned from my previous experiences?<\/h2>\n\n<p>Working on a few stock pitches taught me several lessons:<\/p>\n\n<ul>\n<li>Keep the pitch simple and structured: a 15-20 slides deck is enough and do not make things complicated<\/li>\n<li>Your thesis must be defensible: It is great to have a huge upside, but you have to explain your numbers, your assumptions and your model<\/li>\n<li>Use Capital IQ: at ESSEC, students have a free account with Capital IQ, very useful to gather financial data!<\/li> \n<li>Tell a story: Incorporating a story is essential to make a good impression and keep the public\u2019s attention to your presentation.<\/li>\n<\/ul>\n\n\n<h2>Conclusion<\/h2>\n\n<p>To conclude, a stock pitch is one of the most accessible exercises for anyone who wants to learn financial modelling skills or how to understand a business from a 360\u00b0 perspective. Moreover, it is always useful to have a stock pitch ready for an interview as it is a question that comes up often.<\/p>\n\n\n<h2>Related posts on the SimTrade blog<\/h2>\n\n\n<p> Dawn DENG <a href=\"https:\/\/www.simtrade.fr\/blog_simtrade\/art-stock-pitch-understanding-company-building-coherent-logics\/\">The Art of a Stock Pitch: From Understanding a Company to Building a Coherent Logics<\/a><\/p>\n\n<p> Emanuele GHIDONI <a href=\"https:\/\/www.simtrade.fr\/blog_simtrade\/reinventing-wellness-how-il-puro-brings-personalization-nutrition\/\">Reinventing Wellness: How il Puro Brings Personalization to Nutrition<\/a><\/p>\n\n<p> Max ODEN <a href=\"https:\/\/www.simtrade.fr\/blog_simtrade\/leveraged-finance-experience-analyst-intern-haitong-bank\/\">Leveraged Finance: My Experience as an Analyst Intern at Haitong Bank<\/a><\/p>\n\n<p> Saral BINDAL  <a href=\"https:\/\/www.simtrade.fr\/blog_simtrade\/implied-volatility-option-prices\/\">Implied Volatility and Option Prices<\/a><\/p>\n\n<p> Adam MERALLI BALLOU <a href=\"https:\/\/www.simtrade.fr\/blog_simtrade\/private-equity-secondary-market-from-liquidity-mechanism-to-structural-pillar\/\">The Private Equity Secondary Market: from liquidity mechanism to structural pillar<\/a><\/p>\n\n\n<h2>Useful resources<\/h2>\n\n\n<p>Vernimmen, P., Quiry, P., Dallocchio, M., Le Fur, Y. and Salvi, A. (2023) <i>Corporate Finance: Theory and Practice<\/i>.<\/p>\n\n<p> CFA <a href=\"https:\/\/www.cfainstitute.org\/insights\/events\/research-challenge\/past-champions\" target=\"_blank\"> Research Challenge<\/a><\/p>\n\n<p>Damodaran, A. (2012) Investment Valuation: Tools and Techniques for Determining the Value of Any Asset.<\/i>.<\/p>\n\n\n<h2>About the author<\/h2>\n\n<p>In this article, <a href=\"https:\/\/www.linkedin.com\/in\/danielwoosuklee\/\" target=\"_blank\"> Daniel LEE<\/a> (ESSEC Business School, Global Bachelor in Business Administration (GBBA) \u2013 2023-2027).<\/p>\n\n<p>&nbsp;&nbsp;&nbsp;&#9654; Read all articles by <a href=\"https:\/\/www.simtrade.fr\/blog_simtrade\/author\/dlee\/\" target=\"_parent\">Daniel LEE<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this article, Daniel LEE (ESSEC Business School, Global Bachelor in Business Administration (GBBA) \u2013 2023-2027) explains how to approach a stock pitch. Introduction Are you preparing for an interview for investment banking? Hedge fund? Or just participating in a finance competition? Learning how to realize a stock pitch is one of the most useful &#8230; <a title=\"How to approach a stock pitch\" class=\"read-more\" href=\"https:\/\/www.simtrade.fr\/blog_simtrade\/how-to-approach-stock-pitch\/\" aria-label=\"Read more about How to approach a stock pitch\">Read more<\/a><\/p>\n","protected":false},"author":180,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5,8,10],"tags":[922],"class_list":["post-17286","post","type-post","status-publish","format-standard","hentry","category-contributors","category-finance-jobs","category-financial-techniques","tag-stock-pitch"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.3 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to approach a stock pitch - SimTrade blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.simtrade.fr\/blog_simtrade\/how-to-approach-stock-pitch\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to approach a stock pitch\" \/>\n<meta property=\"og:description\" content=\"In this article, Daniel LEE (ESSEC Business School, Global Bachelor in Business Administration (GBBA) \u2013 2023-2027) explains how to approach a stock pitch. Introduction Are you preparing for an interview for investment banking? Hedge fund? Or just participating in a finance competition? Learning how to realize a stock pitch is one of the most useful ... 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